MANUFACTURERS’ REPRESENTATIVE IN LATINO-AMERICA
Your Key Partner in Electronic Design
Latinrep started operations in 1988. Since the beginning Latinrep has been representing leader companies of the electronic industry world wide giving us the chance to develop the market for a broad type of components; enabling us to keep close contact, and relationship with most manufacturers and design accounts in our region.
Latinrep embraces the principles of ethics, honesty and loyalty, reaching the highest productivity in the representation of high technology manufacturers of Electronic and Telecommunication components. At Latinrep we honor God with our labor, taking great care for our fellow neighbor and the community in which we do business.
Our focus on design wins and sales results has produced a strong and balanced line card, creating a synergy between Actives and Passives components, maximizing market penetration for our principals. The nature of the globalize electronics market and it’s complexity demand a high level of flexibility and teamwork across national borders. Working with CMs and OEMs Latinrep has developed the essential capacity to create the connections and teamwork vital to meet the needs of international design and demand fulfillment requirements. Owing to this business focus, sales success has been achieved in both standard and non-standard product categories. Demand creation on a local basis is at present a major challenge for the Mexican electronic industries. Daily however design capacities in both markets are growing and maturing. Therefore, focus on design wins has become an integral part of our culture. As an ERA (Electronic Representatives Association) member, Latinrep stays abreast with international trends of significance in the Electronics Industry, adapting that knowledge to local market development.
The experienced and committed people that form our company combined with their high level of enthusiasm and professionalism, create an excellent work environment. Which in turn has led to an intimate knowledge of the market, built upon excellent relationships with our customers at all levels.